United Cellars and Kennards Self Storage announce strategic alliance under the brand The United Wine Trust

united-wine-trust-logoThe United Wine Trust is a new concept developed by wine retailer United Cellars in association with Australia’s leading storage provider, Kennards Self Storage.

The alliance gives clients of Kennards Wine Storage access to United Cellars extensive network of wineries, distributors and importers, and the opportunity to connect with the personalised service, knowledge and enthusiasm of United Cellars staff.

United Cellars’ clients will benefit from the storage advice and expertise of Australia’s largest self-storage company.

United Cellars and Kennards Wine Storage clients and members of the press will get their first opportunity to experience the distinctive approach of the United Wine Trust at the inaugural United Wine Trust Treasure Hunt – to be hosted at the Kennards Self Storage facility in Artarmon on 18 February, 2010. It is the first of a series of joint events, including further treasure hunts that will be rolled out nationwide throughout the year.

‘This alliance is about two leading companies leveraging their special skills to provide both existing and new clients a wonderful array of new experiences and services. Wine is at its best when it is shared with others and the United Wine Trust experience is about bringing wines to life among a community of like-minded people,’ says Anthony Ghattas, Managing Director of United Cellars.

Sam Kennard, Managing Director of Kennards Storage Group, agrees that there is a clear alignment in values, entrepreneurial spirit and a commitment to innovation within the two companies.

‘United are innovative and emerging and offer their clients great customer intimacy and personal service that will benefit our current and future clients. In turn, we believe that the United customers will appreciate the savings and value they can gain from storing their wine with us.’

The establishment of the United Wine Trust signals the beginning of a new alliance between the United Lifestyle Group, parent company of United Cellars, and Kennards Self Storage, two fiercely independent and pioneering Australian companies.

For further information and interviews with Anthony Ghattas or Sam Kennard, contact Madeleine Hinchy at mad@theparcelgroup.com or 0408 186 348.


The United Wine Trust will benefit clients through special offers and exclusive events that will give Australian wine devotees the opportunity to access, cellar and experience wine and wine culture in new ways.

The United Wine Trust will provide clients with the opportunity to gain access to:

·         The Cellar Angels – United Cellars’ dedicated wine dealers, a team that currently services some of the most  discerning wine clients throughout Australia, New Zealand and South-East Asia.

·         Offers of unique, limited release, secondary market, imported and en primeur wines made available through United Cellars’ network of over 200 partner wineries and suppliers located in Australia, New Zealand and internationally.

·         Invitations to attend United Cellars’ exclusive tastings, dinners, wine education evenings and other unique experiences all featuring landmark wines and some of the world’s most celebrated and creative winemakers.

·      Access to Kennards’ Wine Storage facilities and services at great rates.

·     To sell wine from their collection through the United Cellars network.

About Kennards Wine Storage

Kennards Wine Storage is an initiative of Kennards Self storage offering purpose built wine cellars in 11 locations. Kennards Wine Storage clients are provided with their own secure, private cellar that is climate controlled to keep conditions stable for optimum wine development. Cellar sizes range and clients can grow or shrink their collection easily and economically whether they are storing a modest collection of twelve cases or are committed to preserving several hundred cases. The Kennards Wine Cellars are conveniently located with facilities in Sydney, Melbourne, Brisbane and Adelaide. All offer easy seven day access and give collectors complete control with unlimited free access – no storeman handling the wine for greater peace of mind and there are no additional access and retrieval fees.

About United Cellars

United Cellars is a premium wine retailer and broker, and a division of the United Lifestyle Group. United Cellars offers clients access to the private cellars and cellar doors of some of Australia and the world’s most sought after wineries. United Cellars’ trusted team of dedicated wine dealers provide clients with personal advice to suit every palate and pocket.


The United Lifestyle Group is a full service organization with offices in Sydney, Adelaide and Perth committed to offering clients great lifestyle experiences. Founded by Managing Director Anthony Ghattas in 2004 the group offers access to the ultimate luxury indulgences of fine art through United Galleries, fine wine through United Cellars and a range of other lifestyle products carefully selected to enhance their clients’ experiences of life and leisure.


Author: Kennards Self Storage

As a proud Family Business you can feel comfortable in storing with People Who Care. We have storage locations everywhere! And space for everyone! Personal and Business Space, Wine Cellars, RV and Boat, Gun Storage and Deposit Boxes. Keep it at Kennards, the People Who Care!

You might also like...

How Long Does Wine Last Opened?


What Type of Stemware is Right for You?


Storing Open Red Wine

Cabernet Sauvignon
Print This Post Print This Post

No Responses to “”

  1. It’s great to see a kennards out in the south west. being next to Bunnings makes it so convenient!

  2. The team at Moore Park were so helpful when I used their facility, nothing was a hassle for them. They also recommended Happy Days Removals who were just fantastic, I hate moving but these guys know their stuff and made it easy.

  3. Awesome photos…..what a great charity. Good luck Kate, wish you all the best and well done Kennards for your support to HUG. Keep up the great work.

  4. Hi Foram, The closest Kennards centre with Safe Deposit Boxes is Camperdown. 1-19 Booth Street. Ph: 02 9519 3799. Regards, Sharon Dux

  5. Thats awesome that a storage facility would have wi-fi. In this technology era, people might find it to be a decision maker.

  6. Good for you guys. :) It’s always good to hear that someone is giving a little bit back to the community.

  7. Congratulations KSS for adding Safe Deposit Boxes for your clients. As a previous manager of KSS at Leumeah we were asked by some customers about this idea and I am so pleased to see that you are now implementing them in some of your locations. Will the Safe Deposit Boxes be installed at all of your centres? Regards Carol Volcov

  8. A quick hello from the other side of the world. I help run a small self storage warehouse in Letchworth, UK and I am always interested to see what is happening in Australia as it is so much more advanced than the UK in terms of self storage. Some of your buildings are really beautiful and it really is good that such buildings are refreshed and brought to life rather than fall into dilapidation and become eyesores like many such buildings in city centres.

  9. In fact, this is a company that is moral and transparent in all of our dealings. They only give you as much storage space as you require, they refund all unused rent and have removed all ambiguous administration fees once connected with signing up for self storage.

  10. It is just because it becomes very difficult to judge the quantity of cartons you will require while purchasing moving boxes, Kennards Self Storage offers a great service through the Kennards box buy back benefit.

  11. Thanks for the positive comments about our box buy-back program. Its been a great success! It adds real value to the customers experience by saving them costs and helping the environment. The customer can make their own decision – Do I buy new? Do I make use of the buy-back with Kennards or do I buy some of the great condition second hand boxes in stock?

  12. Yes it is very useful information that your wine collector’s item can be stored with complete privacy and security.

  13. Much-deserved attention for Nev! Some readers may find it easier to read in the format at the SMH website at http://www.smh.com.au/national/obituaries/canny-libertarian-loved-adventure-20121023-2839u.html .

  14. Thanks Benjamin, we all miss him very much here at Kennards. I will also make the link in the Post a bit clearer to see.

  15. Thanks Benjamin. It was a nice piece and good that the SMH eventually did this.

  16. I would like to pay the tribute to Neville Kennard and the work he did moreover I have gone through the link given by Benjamin Marks .Its nice to know about him.salute to a great entrepreneur